Is matomo better than Google Analytics?

Matomo is now used by over 1.4 million websites, in more than 190 countries. Comparison: According to W3Techs’s traffic analytics tools survey, Google Analytics is the most widely-used traffic analysis tool; however, Matomo is also a top 10 traffic analysis tool, coming in at the 8th highest position.

Is matomo a Piwik?

Thus, Piwik, the community project, will now become Matomo. Piwik is already used on over 1 million websites and with Matomo, we hope to reach our maximum potential.

How does Matomo track?

When you use the Matomo (Piwik) JavaScript Tracker Matomo will by default track the following information: User IP address (see also: IP anonymisation) Optional User ID. Pages generation time (the time it takes for webpages to be generated by the webserver and then downloaded by the user: Page speed)

Is matomo any good?

User reviews Matomo is open source and self-hosted. It’s easy to setup, manage, and implement tracking. It includes many of the advanced features you’d expect in an analytics platform. The best part is that you’re in control of your data and privacy.

How much does Piwik pro cost?

Piwik PRO pricing starts at $500.00 per feature, per month. They do not have a free version. Piwik PRO offers a free trial.

What is Piwik tracker?

Piwik PRO uses a container to let you manage tags and consents, and run a tracking code (a JavaScript code) on your web pages. The tracking code collects data about people who visit your site or app. Every time a visitor views a page, the tracking code grabs information about that visitor and sends it to Piwik PRO.

What can Matomo do?

Matomo aggregates this data to provide detailed web analytics reports about your visitors, page views, referrer information, search engine keywords, Ecommerce, campaigns and much more! As well as tracking via the Javascript file, you can also import web server access logs into Matomo, or use the Tracking API.

What is matomo used for?

Matomo, formerly known as Piwik, is a downloadable, Free (GPL licensed) web analytics software platform. It provides detailed reports on your website and its visitors, including the search engines and keywords they used, the language they speak, which pages they like, the files they download and so much more.

What does Bounce Rate mean in Google Analytics?

single-page session
A bounce is a single-page session on your site. Bounce rate is single-page sessions divided by all sessions, or the percentage of all sessions on your site in which users viewed only a single page and triggered only a single request to the Analytics server.

How good is Mixpanel?

Pros and Cons Mobile App Analysis is great – we started using the Mixpanel when found out that it provides very detailed mobile app users’ analysis. Good for startups – Mixpanel offers pretty good free plan, which is very useful for startups. A/B testing capabilities are good and the feature is very easy to use.

Is Matomo better than Google Analytics?

Where do I find my Matomo tracking code?

Finding the Matomo Tracking Code

click on your username in the top right menu, and click Settings to access the administration area.

click on Tracking Code in the left menu.

What is Google Analytics for websites?

Google Analytics is a web analytics service that provides statistics and basic analytical tools for search engine optimization (SEO) and marketing purposes. The service is part of the Google Marketing Platform and is available for free to anyone with a Google account.

What is direct entry in Matomo?

So if someone clicks on a link on https://some-random-website.example/ pointing to your website, no referer is set in the browser, Matomo has no way to know where the visitor is coming from and therefore you see it as a “direct entry”.

What is matomo code?

To measure your websites with Matomo (Piwik) you are likely to use the Matomo JavaScript Tracking code, a small snippet of code that should be added in your websites pages. When visitors view your website, the Matomo tracking code gets executed by the browser and your visitor’s browsers load the matomo.

Where should the tracking code be placed in the HTML of webpage for both matomo and Google Analytics?

The downside is that your pages might take longer to load as each analytics Javascript tracking code will add some delay to the page load. We also recommend putting the Matomo (Piwik) Tracking code immediately before the closing tag.

Navigation