Why did so many people dislike the London 2012 logo?

Why did so many people dislike the London 2012 logo?

Now, a Q Research survey focusing on the core market London 2012 is hoping to attract – 11- to 20-year-olds – has found that 68% of respondents said they “hate” the design, with more than half saying it was because it did not say anything about the capital city or the UK. …

How did the 2012 Olympics affect London?

National Lottery and taxpayer-funded events staged in 2012 venues generated an economic impact of 134 million pounds ($176 million) following the London Olympic and Paralympic Summer Games, according to UK Sport, Britain’s high performance agency that invests in Olympic and Paralympic sports.

What happened to the Olympic Village in London?

After the nearly $12 billion 2012 London Games, the East Village was converted into nearly 3,000 new homes along with restaurants, shops and schools in one-time Olympic buildings—today, two-bedroom flats in the former Athletes’ Village are on sale for upwards of $1 million.

Did London 2012 create jobs?

A year on, the government and the mayor say London 2012 has generated nearly £10bn for the economy and led to 70,000 jobs for Londoners. A spokeswoman for the mayor insisted his results were reasonable.

What inspired the LOndOn 2012 Olympic logo?

BB: The mark itself came from an energy grid we drew of lines that moved around, contained within a rectangle, which we stopped at one particular moment. This was used in a very random way to create a pattern, so this idea of freeform is right at the heart of the brand. The typeface very much links back to that.

Why was the London 2012 Olympic logo criticised?

Much of the original criticism of the logo came down to two issues – the first was that Wolff Olins, which designed the mark, was unable to fully discuss its design rationale, due to media restrictions.

Where did the London 2012 logo come from?

The logo for London’s 2012 Olympic application was unveiled at the Roundhouse in North London on 17 November 17, 2003. The design created by local agency Kino Design showcases a ribbon in the Olympic colours flowing through the words “London 2012” in the shape of the river Thames. 2005–2007 (Interim)

How did East London benefit from the 2012 Olympics?

East London after the 2012 Olympics. Stratford locals will benefit from the existing infrastructure in the area that was built for 2012, including the better transport connections and shopping centre.

When did the Olympics take place in London?

The 2012 Summer Olympics (officially the Games of the XXX Olympiad) and the 2012 Summer Paralympics, both commonly referred to as London 2012, were two international multi-sport events that took place from 27 July to 12 August 2012 and 29 August to 12 September 2012, respectively, in London, England, United Kingdom.